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RECENT PODCAST EPISODES
Tyson Stockton | Previsible
Skiing out-searches snowboarding
Is working in-house or at an agency the better career move for SEO professionals in today's rapidly changing search landscape? The answer might surprise you.
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Tyson Stockton | Previsible
How Is AI Changing SEO Career Progression?
SEO job postings aren't shrinking; they're being retitled and redistributed. Tyson Stockton is COO and Co-Founder of Previsible, an AI discovery agency serving enterprise teams, and a former VP of Client Services at Searchmetrics who has hired roughly 80 SEOs and led Previsible's 2025 SEO job study. He covers repositioning legacy SEO experience for AEO…
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Jordan Koene | Previsible
How Should Search Leaders Navigate the AI Shift?
Organic traffic down 30% while revenue holds flat points to an attribution problem, not a visibility problem. Jordan Koene, CEO and Co-Founder of Previsible, former CEO of Searchmetrics Inc. and former Head of SEO and Content Development at eBay, advises nearly 100 enterprise clients through the shift to AI discovery. He outlines why synthetic prompt-based…
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Meet Our Host
Benjamin Shapiro
Benjamin Shapiro is the producer & host of the Voices of Search podcast.
He is the founder of benjshap LLC, a brand development & marketing strategy consultant, that specializes in helping growth-stage companies understand how
to identify the overlap between corporate identity & customer needs to build an effective marketing strategy.
Prior to his current role, Benjamin left a successful career in business development at eBay to become an entrepreneur that has run a bootstrapped startup, multiple marketing teams at early-stage VC-backed companies, & an independent consulting & content business.
Want to hear more from Benjamin?
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