Publishing velocity and SEO
- Part 1 Publishing velocity and SEO
- Part 2Building SEO success from scratch
Show Notes
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03:10Impact of publishing velocity on SEO performance and organic growth.Explores how the frequency of content updates can influence search engine rankings and the potential for attracting more organic traffic.
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07:45Strategies for maintaining a consistent publishing schedule.Discusses methods to ensure regular content updates without compromising on the quality, including planning and resource allocation.
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12:30Benefits of high publishing velocity in specific industries.Analyzes which sectors or types of businesses gain the most from frequent content updates and why it is beneficial for them.
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17:50Balancing publishing frequency with audience engagement.Talks about the challenges of keeping the audience engaged while frequently updating content and how to manage this balance effectively.
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22:05Tools and metrics to measure the impact of publishing velocity on SEO.Details the key tools and metrics that should be prioritized to assess how well the publishing velocity strategies are enhancing SEO performance.
Quotes
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“With the rise of AI, it's very important for a business, for a website to build topical authority.” - Dimitris Drakatos
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“The more relevant content you create [...] the better you establish yourself in the niche.” - Dimitris Drakatos
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“The more content you get out there, the more chances you have to get organic traffic sooner.” - Dimitris Drakatos
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“It's important, [...] if you want to use publishing velocity for SEO purposes to have a more long-term plan.” - Dimitris Drakatos
- Part 1 Publishing velocity and SEO
- Part 2Building SEO success from scratch
Up Next:
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Part 1Publishing velocity and SEO
Dimitris Drakatos, from Paired, discusses the impact of publishing velocity on SEO. He emphasizes the importance of updating content with substantial changes to encourage re-indexing by search engines. By integrating new research and data into existing content, Dimitris explains how this can significantly enhance a page's SEO performance. Today, he shares insights on how frequent and meaningful updates can lead to better search engine rankings.
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Part 2Building SEO success from scratch
Dimitris Drakatos, Head of SEO and ASO at Paired, discusses building SEO success from scratch. In this episode, Dimitris shares some first stops for an SEO that's either just joining the organization or they're getting ready to launch a site for the first time as well as strategies for people who are tempted to go down the rabbit hole of buying backlinks.
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