Building a successful international SEO career

Luis Rodriguez, SEO Specialist at Comparethemarket, discusses strategies for building a successful international SEO career. In this episode, Luis Rodriguez discusses the challenges and opportunities of succeeding in SEO in a globalized world. He emphasizes the importance of cultural understanding and adaptability, as well as networking and building relationships. He goes further to discuss the importance of adapting to cultural differences in SEO and marketing while working with clients from diverse backgrounds, highlighting the need to understand local cultures and business practices to create effective marketing strategies.
About the speaker

Luis Rodriguez

Comparethemarket

 - Comparethemarket

Luis is SEO Specialist at Comparethemarket

Show Notes

  • 6:20
    Cultural differences in corporate environments
    Compares adapting to different business cultures in the US and Chile, navigating internal processes in enterprise organizations.
  • 10:28
    Cultural differences in SEO skills and strengths across different markets.
    Notes cultural differences in SEO skills across markets.
  • 14:59
    Cultural differences in SEO work and travel experiences.
    German cultural tendencies in communication: directness vs. small talk.

Quotes

  • "SEO in particular, it just enriches the way that you create your strategies." - Luis Rodriguez

  • "The way that people search changes as much as how people change their culture or their foods across the world." - Luis Rodriguez

  • "People are different, they search differently, they behave differently and the tactics or the strategies themselves can evolve based on some of these insights." - Luis Rodriguez

  • "The biggest takeaway to creating a balance is taking a little bit of everyone because nobody is wrong." - Luis Rodriguez

About the speaker

Luis Rodriguez

Comparethemarket

 - Comparethemarket

Luis is SEO Specialist at Comparethemarket

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