Common SEO myths busted — Antonie Meeker // AM Marketing

Antonie Meeker, Founder and CEO at AM Marketing, debunks some SEO myths. There are many SEO myths floating around from 13 blog posts a month being the magical number to making sure your content is over 1,444 words. However, when it comes to SEO strategies, it’s really about doing your own research to figure out what will work best for your business. Today, Antonie discusses common SEO myths and why they're busted.
About the speaker

Antonie Meeker

AM Marketing

- AM Marketing

Antonie is Founder and CEO at AM Marketing

Show Notes

  • 02:16
    Common myths about SEO
    People have said that SEO can take anywhere from 28 days to nine months to actually yield results. However, what it really depends on is the size and competitiveness of the industry youre in.
  • 03:59
    Getting SEO results in a competitive environment
    Youll need bigger SEO budgets, better content, more backlinks, etc when youre in a more competitive space. Also, with a limited budget, it's best to carefully pick keywords and focus on those for the first six months to a year.
  • 05:26
    Adding multimedia content to your pages
    In addition to pictures and audio, there are many other forms of rich media we can add to our pages. However, we need to ensure adding the multimedia content makes sense from an SEO perspective.
  • 06:55
    How to approach content creation efficiently
    Look at your top competitors to see how long their content is. Ensure that your content is high-quality and only add rich media that makes your content more valuable and engaging.
  • 08:44
    The number of blog posts you should be writing
    Theres no set number of blogs you should be creating on a monthly basis. The key is to ensure that your blogs are high-quality, with amazing content, and good rich media.
  • 10:32
    The importance of doing your own SEO research
    There are a lot of myths surrounding SEO, so its in your best interest to do your own research. Ensure that all of your SEO efforts are based on your keywords and objectives, high-quality, and work towards the success of your business.

Quotes

  • "I heard people say that SEO takes 28-36 days to kick in. But the reality is that it just depends on the industry, the website, and it depends on the competitiveness." -Antonie Meeker, CEO, AM Marketing

  • "We ranked a car detailing industry website in a small city in Utah in five to six months in position number one because that industry is not that competitive and the city is small." -Antonie Meeker, CEO, AM Marketing

  • "If you have a limited budget for SEO, you'll probably want to handpick your keywords and define your priorities, then focus on those at least for the first six months to a year." -Antonie Meeker, CEO, AM Marketing

  • "People tell me to just add pictures to the content. Now that makes sense in 70% to 80% of cases, but just like anything in SEO, you don't just want to tick items off of a checklist." -Antonie Meeker, CEO, AM Marketing

  • "You should never just write the content for the sake of hitting that word count. Content should always be high-quality, not just going for 2000-5000 words." -Antonie Meeker, CEO, AM Marketing

  • "Is this item that I'm adding here going to make my content better, more valuable, or more engaging? If the answer is no, you should skip it. If it actually is making your content better, keep it there." -Antonie Meeker, CEO, AM Marketing

  • "It's better to have one, two, or three high-quality blog posts that are amazing content, great images, videos, etc than having 30 blog posts that are very bad." -Antonie Meeker, CEO, AM Marketing

  • "Everything in SEO has its own goal. And usually, everything in SEO starts with a keyword. So make sure that everything that you are doing is based around your keyword and your goals." -Antonie Meeker, CEO, AM Marketing

About the speaker

Antonie Meeker

AM Marketing

- AM Marketing

Antonie is Founder and CEO at AM Marketing

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