How to communicate SEO with agency clients — Eric Enge // Perficient Digital

Quotes

• “Success can often be primarily driven by how good a job you do at communicating to the rest of the organization, the importance of SEO.” - Eric

• “ The true success of the program is highly dependent on the buy in on other groups like development, other marketing functions, and just really the senior management team. “ Eric

• “ As an agency, you need to have a mindset of making them heroes, and really helping them succeed within their organizational context.” - Eric

• “A huge portion of success is the relationships that you build within an organization, not only with your client “ - Benjamin