Brighton SEO Week with Martha Van Berkel
Martha Van Berkel, CEO and co-founder of Schema App, discusses her journey in SEO, including her first Brighton SEO experience in 2019 and a serendipitous family connection at the event. She emphasizes the importance of community, both professionally and personally, and shares her approach to building meaningful connections. Martha also talks about her health journey with Lyme disease and mold toxicity, highlighting the support from her community. Additionally, she discusses the challenges and benefits of working with her husband, Mark, and the balance they maintain between work and personal life.
- Part 1 Brighton SEO Week with Martha Van Berkel
Show Notes
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·00:20 - Brighton SEO Week Introduction and Personal Background Martha talks about her background, including her time in Scotland and her involvement in field hockey. ·17:56 - Building Meaningful Co ections and Leadership Martha discusses the importance of being present and purposeful in both professional and personal interactions. ·39:09 - Health Journey and Community Support Martha shares her health journey, including her diagnosis with Lyme disease and mold toxicity. ·49:09 - Balancing Work and Personal Life Martha emphasizes the need for self-care and the support of a strong community to navigate the challenges of entrepreneurship.
Episode Summary
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·“Brighton SEO [...] has this like family element to it, right? Like you feel like you're almost doing a homecoming back to your college.” - Martha Van Berkel ·“We can be leaders, but we don't have to trade off all the human aspects of who we are to be phenomenal leaders.” ·“I have presentations from 2014 about why semantic search is like a thing.”
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Part 1Brighton SEO Week with Martha Van Berkel
Martha Van Berkel, CEO and co-founder of Schema App, discusses her journey in SEO, including her first Brighton SEO experience in 2019 and a serendipitous family connection at the event. She emphasizes the importance of community, both professionally and personally, and shares her approach to building meaningful connections. Martha also talks about her health journey with Lyme disease and mold toxicity, highlighting the support from her community. Additionally, she discusses the challenges and benefits of working with her husband, Mark, and the balance they maintain between work and personal life.
