How to react to Search Console Alerts — Geoff Atkinson // Huckabuy

Geoff Atkinson, Founder and CEO of Huckabuy, looks into how Google's speed update will impact your website. To ensure that your website is performing well, it's important to regularly monitor your page speed and other important metrics related to your website's performance. Thankfully, Google’s Search Console has evolved to allow you to identify page speed and other core web vitals issues. Today, Geoff discusses how to react to search console alerts.
About the speaker

Geoff Atkinson

Huckabuy

 - Huckabuy

Geoff is Founder and CEO of Huckabuy

Show Notes

  • 02:17
    Maximizing Google Search Console for website maintenance
    Google Search Console is useful for identifying and addressing issues related to indexation, core web vitals, and other website errors. Regularly monitoring and managing GSC alerts to address any identified website issues is crucial for maintaining a well-functioning website.
  • 03:56
    The importance of tracking page speed
    Improving page speed is important not just for SEO, but also for other aspects of a business such as conversion rate and revenue from paid channels. It is recommended to track page speed on a weekly basis as a key performance indicator (KPI) to understand its impact.
  • 06:27
    Slow page speed alerts in Google Search Console
    It is uncertain whether Google Search Console has an alert system for slow page speed. However, the Huckabuy platform has an alert system that they use to fix issues for their customers.
  • 07:44
    Why poor pages rank slowly at times and then return to normal
    These fluctuations are generally due to issues with the technical stack, such as the CDN or CMS. Poor page speed can be caused by using a less-than-optimal CMS, like Shopify for example.
  • 09:03
    Hosting platforms to avoid in terms of page speed
    WordPress holds the top spot for hosting platforms as its always fast. On other hand, Shopify needs good implementation in order to avoid page speed issues.

Quotes

  • "Search Console has evolved, especially in terms of identifying your page speed issues and not passing core web vitals." -Geoff Atkinson, CEO, Huckabuy

  • "One of the things that should be realized is, having fast page speed, identifying, and fixing it is not only good for SEO, but it's going to impact everything else too." -Geoff Atkinson, CEO, Huckabuy

  • "Your conversion rate jumps significantly if you improve page speed. You're going to get more revenue out of your paid search channel, direct, email, everything." -Geoff Atkinson, CEO, Huckabuy

About the speaker

Geoff Atkinson

Huckabuy

 - Huckabuy

Geoff is Founder and CEO of Huckabuy

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