Detailing the elements within Google Leak

The Google leak has significant implications for SEO. Erfan Azimi emphasizes the importance of making site-level changes to improve user engagement and content quality. He also explores the potential of leaked Google data for SEO, cautioning against making assumptions based solely on API names and highlighting the creative potential of using leaked data in innovative ways.
About the speaker

Erfan Azimi

EA Eagle Digital, LLC

 - EA Eagle Digital, LLC

Erfan is the CEO of EA Eagle LLC

Show Notes

  • 0:00
    Google's core updates and their impact on site performance
    Discusses the processing issue with quality signals and why they can't be refreshed in real-time.
  • 4:57
    Reddit's impact on Google search quality
    Shares concerns about Google's switch to machine learning for search algorithms, citing potential debugging and quality issues.
  • 10:59
    SEO strategies for leveraging API leaks, DOJ trials, and patents for quality signals and link building
    Discusses the importance of link building, including using descriptive anchor text and ensuring links come from high-quality sites with real traffic.
  • 18:31
    SEO strategies and Google's algorithm updates
    Encourages listeners to reach out for SEO consulting or organizational education

Quotes

  • "The new algorithm favors [...] user generated content." - Erfan Azimi

  • "They say, if you really don't find what you're looking for, just add Reddit at the end of your query." - Erfan Azimi

  • "Once [Google] switched to machine learning, things exploded in terms of the debugging and analyzing the search quality" - Erfan Azimi

  • "I wish they actually did a better job of, you know, handling things internally at Google, but Google is not my company." - Erfan Azimi

  • "The more diversified you make your link profile to be with regards to spam phrases, the better it can be." - Erfan Azimi

  • “Ensure you get links from sites with real traffic that don't have a quality issue, because you want the sites to show up in Google zone search results.” - Erfan Azimi

About the speaker

Erfan Azimi

EA Eagle Digital, LLC

 - EA Eagle Digital, LLC

Erfan is the CEO of EA Eagle LLC

Up Next: