Remote vs In-office management SEO teams — Dan Smullen// Betsperts Media & Technology Group

Dan Smullen, Head of SEO at Betsperts Media & Technology Group, explores different approaches to building and managing your SEO teams. In the post-pandemic world, remote work is the new norm and this presents several opportunities and challenges. In the realm of SEO, remote work offers the advantage of access to a broader talent pool and increased flexibility but also brings challenges related to communication and team bonding. Today, Dan discusses remote versus in-house management of SEO teams.
About the speaker

Dan Smullen

Betsperts Media & Technology Group

is a little camera shy

Dan is Head of SEO at Betsperts Media & Technology Group

Show Notes

  • 02:28
    The drawbacks of remote work environments in SEO
    Though remote work is now a post-pandemic norm, starting an SEO career remotely hinders valuable one-on-one learning experiences. In-person interactions foster creative brainstorming and dynamic collaboration that can't always be replicated remotely.
  • 05:20
    The benefits of in person interactions in SEO
    In-person interactions in SEO, like meeting clients and developers face-to-face, provide the opportunity for effective communication, problem-solving, and relationship-building. These interactions lead to better collaboration and more successful SEO strategies.
  • 11:37
    The advantages of a fully remote SEO role
    Having made the transition to remote work, Dan now has more time for family and personal activities. Hes able to take advantage of the timezone difference, enabling him to be more productive during focused morning hours and engage in meetings later on in the day

Quotes

  • "Yes, we can work remotely. But we can't have the full benefits of the value that people bring when they interact with each other face-to-face and actually feel body language as opposed to just seeing it across the screen." - Dan Smullen

  • "In-person interactions foster collaboration and a better understanding of complex SEO issues, which is often challenging to achieve online." - Dan Smullen

  • "The two biggest remote work benefits for me are that I actually get a lot more stuff done, and I have a much better work-life balance." - Dan Smullen

About the speaker

Dan Smullen

Betsperts Media & Technology Group

is a little camera shy

Dan is Head of SEO at Betsperts Media & Technology Group

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