Marketing for the New Golden Era for Content — Steve Pockross & Paul Zalewski // Verblio

Quotes

• “It is amazing how much work goes into great content marketing. “- Paul

• Somebody else has to help you. One man alone cannot produce 15 channels worth of content.” - Benjamin

• “One of the big challenges is that for most marketers, you do as much marketing as you can do versus as much as you should do. “ -Steve

• “Price is a big point. Management is another one.” - Steve

• “Content done well, needs to be a co-creation process” - Paul