On-Site Shopping experience & SEO — Jessica Totillo Coster // eCommerce Badassery
Jessica Totillo Coster
eCommerce Badassery
- Part 1 On-Site Shopping experience & SEO — Jessica Totillo Coster // eCommerce Badassery
- Part 2eCommerce content marketing strategies for SEO — Jessica Totillo Coster // eCommerce Badassery
Show Notes
Quotes
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"When it comes to the on-site shopping experience, the number one thing I say to anyone is clear over clever because it's good for the customer, and it's good for the search engines." - Jessica Totillo Coster
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"Whether it's your homepage, collection page, or product page, prioritizing what's above the fold to engage visitors within the first two seconds can retain their interest and drive continued shopping on your site." - Jessica Totillo Coster
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"Even large retailers like Express and David's Bridal recognize the value of adding content to their collections, and this approach can yield positive SEO results for smaller businesses as well." - Jessica Totillo Coster
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"All you have to do is focus on how to convert the first-time buyer. If you get that right, everything else just falls into place and will work on its own." - Jessica Totillo Coster
- Part 1 On-Site Shopping experience & SEO — Jessica Totillo Coster // eCommerce Badassery
- Part 2eCommerce content marketing strategies for SEO — Jessica Totillo Coster // eCommerce Badassery
Up Next:
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Part 1On-Site Shopping experience & SEO — Jessica Totillo Coster // eCommerce Badassery
Jessica Totillo Coster, Founder and CEO of eCommerce Badassery, delves into eCommerce SEO strategies. Optimizing the on-site shopping experience is at the forefront of every successful eCommerce strategy. Whether you're a seasoned retailer or just starting out, understanding how to create an enticing online environment that seamlessly guides customers from discovery to conversion is paramount. Today, Jessica discusses on-site shopping experience and SEO.
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Part 2eCommerce content marketing strategies for SEO — Jessica Totillo Coster // eCommerce Badassery
Jessica Totillo Coster, Founder and CEO of eCommerce Badassery, delves into eCommerce SEO strategies. When it comes to eCommerce content, a common mistake is attempting to target a broad audience. In reality, successful content marketing is about attracting the perfect customer who is actively seeking the products or services you offer. Today, Jessica discusses eCommerce content marketing strategies for SEO
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