Is AI the Death of the Copywriter? — David Tile // Article-Writing Co
- Part 1SEO & Digital Marketing During Recession — David Tile // Article-Writing Co
- Part 2 Is AI the Death of the Copywriter? — David Tile // Article-Writing Co
Show Notes
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04:02The limitations of AI in human level storytellingHuman-level storytelling is still a complex task for AI, with current AI like ChatGPT being limited to specific and narrow content creation. To stand out in a flooded market, copywriters, storytellers, etc, need to find ways to rise above generic content and stand out from the crowd.
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07:20Google's objective in the age of the AI content floodIn the past, Google incentivized flooding the internet with generic content and AI-generated articles. Nowadays, their main objective is to provide the best answers to users' queries in order to facilitate great user experiences.
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13:13AI hype and embracing the revolutionWhile AI is mostly overhyped right now, experimentation with the technology is still valuable. Creatives and content marketers should acknowledge the AI revolution and embrace it while understanding its limitations.
Quotes
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"If you ask AI about Kanye West, itll regurgitate in a new way on a story written 90,000 times. But for human-level content, what we have now is very specific and narrow AI with ChatGPT." -David Tile, CEO, Article-Writing Co
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"Now, it costs firms zero, there's an infinite flood of generic crappy content. If you want to be a copywriter, storyteller, SEO, etc, you have to understand how to actually stand out from the crowd." -David Tile, CEO, Article-Writing Co
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"Google wants to serve the best answer to the user's experience. And that's not born out of publishing 40 billion AI articles. It's born out of telling great stories." -David Tile, CEO, Article-Writing Co
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"As creatives and content marketers, we should understand that and for sure, look to leverage the tool in the best way and understand where our value actually is ." -David Tile, CEO, Article-Writing Co
- Part 1SEO & Digital Marketing During Recession — David Tile // Article-Writing Co
- Part 2 Is AI the Death of the Copywriter? — David Tile // Article-Writing Co
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Part 1SEO & Digital Marketing During Recession — David Tile // Article-Writing Co
David Tile, Founder and CEO of Article-Writing Co, explores SEO and digital marketing during a recession. During a recession, it's crucial for businesses to stay visible and attract new customers while keeping a tight budget. By leveraging the power of SEO and content marketing, companies can increase their online visibility, establish thought leadership, and drive targeted traffic to their website – all while maximizing their return on investment. Today, David discusses SEO and content marketing in a recession.
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Part 2Is AI the Death of the Copywriter? — David Tile // Article-Writing Co
David Tile, Founder and CEO of Article-Writing Co, explores SEO and digital marketing during a recession. AI may seem like a threat to the future of copywriting, but the truth is, it's still no match for human storytelling. With its limitations in capturing the depth and complexity of human emotions, the need for talented copywriters remains ever-present. Today, David discusses whether AI will be the death of copywriting.
