SEO innovations on the horizon
- Part 1 SEO innovations on the horizon
- Part 2Managing your team to create the best SEO
Show Notes
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05:30Emerging technologies impacting SEO and organic growth strategies.This topic explores the significant technologies that are expected to influence SEO practices and enhance organic growth in the near future.
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10:45Preparing for changes in search engine algorithms and updates.Discussion centers on how SEO professionals can stay ahead of the curve with upcoming algorithm changes and ensure their strategies remain effective.
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15:20Key trends in user behavior for SEO strategy planning.The conversation delves into the evolving trends in user behavior and how these should influence the planning and execution of SEO strategies.
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20:35Adjustments for SEO in the era of rising voice search popularity.This section covers the necessary adjustments SEO professionals need to make to optimize content for the increasing use of voice search.
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25:50Best practices for mobile first indexing and optimization.Discusses the importance of mobile optimization and the best practices to ensure websites are effectively indexed and perform well on mobile devices.
Quotes
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“The web is just going to get more and more competitive, and things are going to get more and more connected.” - Stacey Clermont
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“From a professional level, I still think people are really trying to push AI into places where it doesn't belong.” - Stacey Clermont
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“We have to remember what AI is being trained on, which is the internet, and 80% of it is parody and nonsense.” - Stacey Clermont
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“Why are you trying to get robots to do what humans are good at doing? Let it do the heavy thinking and the hard industrial stuff.” - Stacey Clermont
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“We know from decades of search innovation that originality is what's supposed to win.” - Stacey Clermont
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“In the next few years, the face of the internet is going to be different.” - Stacey Clermont
- Part 1 SEO innovations on the horizon
- Part 2Managing your team to create the best SEO
Up Next:
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Part 1SEO innovations on the horizon
Stacey Clermont, SEO Director at GALE, discusses upcoming SEO innovations and their potential impact on digital marketing strategies. In this episode, Stacey shares her opinion on emerging technologies impacting SEO and organic growth strategies, preparing for changes in search engine algorithms and updates, key trends in user behavior for SEO strategy planning, and best practices for mobile-first indexing and optimization.
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Part 2Managing your team to create the best SEO
Stacey Clermont, SEO Director at GALE, discusses strategies for managing your team to enhance SEO outcomes. In this episode, Stacey shares her opinion on managing SEO teams and creating a diverse team with different perspectives, evaluating and nurturing SEO team members' soft skills, leadership, micromanaging, and innovation in marketing teams, and SEO team management, quality control, and leadership.
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