The impact of a CMS on SEO
- Part 1 The impact of a CMS on SEO
- Part 2Improving a headless CMS
Show Notes
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05:30How CMS choice affects website SEO performance.The discussion highlights different CMS platforms and their varying impacts on SEO, emphasizing the importance of choosing the right one for optimal search engine visibility.
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10:45Key features of SEO friendly CMS platforms.Exploring specific features that enhance SEO, such as fast loading times and clean code, and how these features contribute to better search rankings.
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15:20The role of CMS structure in organic growth and visibility.Analyzing how the structural elements of a CMS can either hinder or promote organic growth, with a focus on user experience and site navigation.
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21:00Importance of CMS scalability and flexibility for SEO success.Discussing the need for a CMS to adapt to the rapidly changing digital landscape and how scalability supports long-term SEO objectives.
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26:50Best practices and common pitfalls in CMS SEO optimization.Offering practical tips for optimizing SEO within a CMS and highlighting common mistakes that marketers should avoid to maintain effective SEO strategies.
Quotes
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"Headless CMSs don't make faster page load speeds, but they do give you access to it." - Jonathan Ames
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"A second worth of time makes a 3 to 7% difference in conversion rates." - Jonathan Ames
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"A typical content creator or marketer working in a CMS only knows what they have available to them in fields." - Jonathan Ames
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"Basically, anything that is a part of the code on the front end can be linked to a field in a headless CMS on the back end. And now it's just a question of training your team." - Jonathan Ames
- Part 1 The impact of a CMS on SEO
- Part 2Improving a headless CMS
Up Next:
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Part 1The impact of a CMS on SEO
Director of Marketing from ButterCMS, Jonathan Ames, discusses the impact of a CMS on SEO. In this episode, Jonathan shares his perspectives on: how CMS choice affects website SEO performance, key features of SEO-friendly CMS platforms, the role of CMS structure in organic growth and visibility, importance of CMS scalability and flexibility for SEO success, and best practices and common pitfalls in CMS SEO optimization.
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Part 2Improving a headless CMS
Jonathan Ames, Director of Marketing at ButterCMS, discusses the intricacies of improving a headless CMS. He delves into how enhancing flexibility and user experience can significantly boost content management efficiency. Jonathan shares insights on integrating new technologies to streamline workflows and ensure scalability.
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