World’s first case studies of SGE recoveries — Gilad David Maayan // Agile SEO

Gilad David Maayan, CEO of Agile SEO, looks at the impact of Google’s Search Generative Experience on website traffic. Approximately 55% of SGE snapshot carousel pages come from Google's top 10, while some of the remaining 45% aren’t even ranking in Google. For the underdogs with weak SEO optimization, understanding SGE ranking factors could enable them to rank favorably in SGE. Today, Gilad discusses the world's first case studies of SGE recoveries.
About the speaker

Gilad David Maayan

Agile SEO

 - Agile SEO

Gilad is CEO of Agile SEO

Get Your SGE Assessment Here

Show Notes

  • 02:22
    How to determine SGE ranking factors for your industry
    To determine SGE ranking factors for your industry, optimize your top 10 high-priority keywords impacted by SGE through page-specific experiments. Observe how these changes affect your rank in the live SGE system, focusing on individual pages rather than the entire site.
  • 06:39
    The impact of existing Google rankings on SGE
    While about 55% of pages in the SGE snapshot carousel are from Google's current top 10, the remaining 45% are not, and some aren't ranked in Google at all. To maximize your SGE chances both traditional ranking factors and SGE-specific factors must be considered.
  • 08:30
    Correlations between historical SERP changes and SGE impact
    Agile SEO has worked in the B2B tech niche and historical changes in the SERP do not serve as good indicators of what to expect with SGE. The factors influencing SGE performance appear to be niche-specific.
  • 09:00
    Agile SEOs successful SGE recovery projects
    Agile SEO successfully helped a client facing a potential 79% drop in SGE to grow by 97% in the best-case scenario. By optimizing specific pages and employing experimental techniques for the clients niche, Agile SEO turned around their SGE performance.
  • 13:35
    The role of foundational SEO elements in SGE ranking
    SEO foundations remain crucial, but additional SGE ranking factors are essential for success. Even websites with weak SEO optimization can potentially rank in SGE by understanding and optimizing for these new factors.
  • 14:45
    How to prepare for full scale SGE rollout
    Conduct an SGE assessment to see where you stand currently and start your recovery project immediately if youve noticed that youre dropping in SGE. Agile SEOs paid SGE assessment and recovery services, webinars, and articles are also helpful for this process.

Quotes

  • "You don't need to overhaul your entire site and improve your E-E-A-T as the experts are saying. What's going to move the needle with SGE are page-by-page changes." - Gilad David Maayan

  • "About 55% of the pages that appear in the SGE snapshot carousel are taken from the current Google top 10. And the other 45% are not from the top 10. Many of them are not ranking in Google at all." - Gilad David Maayan

  • "The amazing thing about SGE is that it's really fertile soil. Nobody else is optimized, so if you know what to do, and you're optimized, you can do very well." - Gilad David Maayan

  • "45% of pages ranking in SGE are not ranking in Google today. If you figure out the SGE ranking factors, even if your current SEO optimization is not that great, maybe you can squeeze your way into SGE anyway." - Gilad David Maayan

  • "If you see that you're dropping in SGE, you need to start your recovery project today. Don't start it in December when we expect this journey to launch because it's going to be too late to start figuring things out." - Gilad David Maayan

About the speaker

Gilad David Maayan

Agile SEO

 - Agile SEO

Gilad is CEO of Agile SEO

Get Your SGE Assessment Here

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