Knowledge Panels — Jason Barnard // Kalicube

Quotes

• “If Google doesn't understand who you are, what you do and who your audience is, how can it possibly think to imagine recommending your offers as a solution to its users? “ - Jason

• “Wikipedia says you need to be notable. You need to be an important brand or person or entity in order to get a page. Google doesn't care about that. Google doesn't care about Notability. It cares about understanding. “ - Jason

• “In reality, most brands don't have a competitor that has the same name as them.” -Benjamin

• “ Ambiguity is one of the biggest problems that Google has in this particular sphere.” - Jason