Industry Specific Core Web Vital Benchmarks — Marcus Tober // Searchmetrics

About the speaker

Marcus Tober

Searchmetrics

- Searchmetrics

Show Notes

  • ·4:17 : The secret sauce to being great at technical SEO. ·6:35 : Is Google changing how they evaluate core web vitals for different device types? ·6:43 : Are the benchmarks changing, depending on device and location? ·7:17 : Google is using for search for the ranking algorithm is coming from the chrome user experience report. ·8:21 : How to put the core web vital metrics that are the primary one into prioritization? ·11:02 : Google's recommendation is it should be between zero and 0.25. ·11:22 : The CLS is not influenced by the number of elements moving on the page, its influenced by the amount of moving an area on the page, not moving elements. ·12:00 : When you think about prioritizing your core web vital metrics, it goes back to the original moniker of technical SEO, Page speed,

Episode Summary

  • ·“Page speed means different things to different people in different places.” - Benjamin ·“Google is using Chrome and is generating the 75th percentile on a 28 day window, which they called field data. “ - Marcus ·“I believe FID would be more important than STP.” - Marcus ·“I do believe CLS is not really relevant at the moment because most pages do not pass Google's recommendation anyway.” - Marcus
About the speaker

Marcus Tober

Searchmetrics

- Searchmetrics

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