What Is the Impact of Mobile-Only Indexing? — Jordan Koene // Searchmetrics

About the speaker

Jordan Koene

·3:04 The potential impact for people that havent prioritized moving towards the mobile first crawl ready ·3:16 Google is clearly making a priority to push websites that have invested in great mobile experiences. ·5:11 : Brands and businesses invest more and more into content dump more and more into content like the recipe industry. ·6:30 : Doesnt Google still evaluate the content based on its validity? ·6:53 : As mobile really evolves in the next five years, that it's evolution, will be one that encourages brands to be more precise with what their content strategy is, why they're producing that content. ·8:21 : The content stuffing is something that will go away, ·10:02 : Even though Google is moving towards a mobile only crawl for the first time, you still might have some information on a mobile experience coming from your app that you can use.

·Each quote should contain valuable information or data, and be able to stand alone as a Tweet. Not in the number of characters necessarily, but in the overall value that each quote will contain. The quotes together dont need to summarize the entire episode. Only quotes that contain poignant value should be added here. ·“ The first trend that I really see unfolding over the next five years is this The Prioritization of exorbitantly long form pieces of content. “ - Jordan

About the speaker