SEO Planning — Creating a Flexible SEO Roadmap // Jordan Koene

Show Notes

  • ·02:56 What the road mapping process is ·03:16 Roadmapping is understanding not only what activities you're going to take, what order they're going to happen, it's also understanding their dependencies. ·07:21 Flexibility of your Roadmap ·08:35 Milestones of your Roadmap

Episode Summary

  • ·“You don't have to be the one that is creating the entire roadmap. You just need to be aware of everybody else's plan.” - Jordan ·“It's really important to be really mindful of your actual targets.” - Jordan ·“If this year has taught me anything, it's that there is nothing that you can expect as certain, “ - Benjamin ·“The moral of the story is you need to think about building in flexibility “ - Benjamin ·“You need to be thinking more strategically about the milestones that you're setting,”- Jordan

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